{"id":2938,"date":"2020-01-06T23:32:13","date_gmt":"2020-01-06T23:32:13","guid":{"rendered":"https:\/\/jobbinghood.com\/finance\/2020\/01\/06\/online-transaction-without-otp-flipkart-launches-visa-safe-click-for-frictionless-checkout-check-details\/"},"modified":"2020-01-06T23:32:13","modified_gmt":"2020-01-06T23:32:13","slug":"online-transaction-without-otp-flipkart-launches-visa-safe-click-for-frictionless-checkout-check-details","status":"publish","type":"post","link":"https:\/\/jobbinghood.com\/magazine\/2020\/01\/06\/online-transaction-without-otp-flipkart-launches-visa-safe-click-for-frictionless-checkout-check-details\/","title":{"rendered":"Online transaction without OTP? Flipkart launches &#8216;Visa Safe Click&#8217; for frictionless checkout; check details"},"content":{"rendered":"<p> [ad_1]<br \/>\n<\/p>\n<div>\n<div class=\"article-image\">\n<figure><img fetchpriority=\"high\" decoding=\"async\" class=\"lazy lazy-hidden wp-image-1814910 size-full\" src=\"http:\/\/www.financialexpress.com\/wp-content\/plugins\/a3-lazy-load\/assets\/images\/lazy_placeholder.gif\" data-lazy-type=\"image\" data-src=\"https:\/\/images.financialexpress.com\/2020\/01\/flipkart660.jpg\" alt=\"\" width=\"660\" height=\"440\" srcset=\"\" data-srcset=\"https:\/\/images.financialexpress.com\/2020\/01\/flipkart660.jpg 660w, https:\/\/images.financialexpress.com\/2020\/01\/flipkart660-300x200.jpg 300w, https:\/\/images.financialexpress.com\/2020\/01\/flipkart660-620x413.jpg 620w, https:\/\/images.financialexpress.com\/2020\/01\/flipkart660-401x267.jpg 401w\" sizes=\"(max-width: 660px) 100vw, 660px\"\/><noscript><img decoding=\"async\" class=\"wp-image-1814910 size-full\" src=\"https:\/\/images.financialexpress.com\/2020\/01\/flipkart660.jpg\" alt=\"\" width=\"660\" height=\"440\" srcset=\"https:\/\/images.financialexpress.com\/2020\/01\/flipkart660.jpg 660w, https:\/\/images.financialexpress.com\/2020\/01\/flipkart660-300x200.jpg 300w, https:\/\/images.financialexpress.com\/2020\/01\/flipkart660-620x413.jpg 620w, https:\/\/images.financialexpress.com\/2020\/01\/flipkart660-401x267.jpg 401w\" sizes=\"(max-width: 660px) 100vw, 660px\"\/><\/noscript><span class=\"article-caption\">Flipkart is expecting that more consumers can make small-ticket purchases more easily and complete their purchase journey in a click.<\/span><\/figure>\n<\/div>\n<p>Walmart-owned <a target=\"_blank\" href=\"http:\/\/www.financialexpress.com\/tag\/flipkart\/\" rel=\"noopener noreferrer\">Flipkart<\/a> on Monday announced the launch of Visa Safe Click (VSC) \u2013 powered by Visa \u2013 that will eliminate the need for one time passwords (OTP) for transactions up to Rs 2,000. VSC will enable the e-commerce platform to deploy India\u2019s first in-app device-based network authentication solution, a statement said.<\/p>\n<p>\u201cThis solution will eliminate the need for OTP for transactions up to Rs 2,000, while also ensuring a completely secure payment experience,\u201d it added.<br \/>Flipkart said by enabling consumers to enjoy a hassle-free and safe payment process for transactions up to Rs 2,000, it hopes to reduce the steps in the payment system.<\/p>\n<p>This will also help consumers complete their purchase journey with ease, primarily in regions where internet connectivity and e-literacy are scarce, it added.<\/p>\n<p>\u201cOTP-based authentication is one of the biggest points of friction in online card transactions, wherein we have observed significant customer drop-offs\u2026VSC is the outcome of one such effort and completely replaces OTP with a background authentication, removing the need for any additional customer action,\u201d Flipkart Head \u2013 Fintech and Payments Group Ranjith Boyanapalli said.<\/p>\n<p>Through this initiative, Flipkart is expecting that more consumers can make small-ticket purchases more easily and complete their purchase journey in a click, he added.<\/p>\n<div class=\"common-bottom-text\">\n<p>Get live <a href=\"https:\/\/www.financialexpress.com\/market\/stock-market\/\" target=\"_blank\" rel=\"noopener noreferrer\">Stock Prices<\/a> from BSE and NSE and latest NAV, portfolio of <a href=\"https:\/\/www.financialexpress.com\/mutual-funds-india\/\" target=\"_blank\" rel=\"noopener noreferrer\">Mutual Funds<\/a>, calculate your tax by <a href=\"https:\/\/www.financialexpress.com\/income-tax-calculator\/\" target=\"_blank\" rel=\"noopener noreferrer\">Income Tax Calculator<\/a>, know market\u2019s <a href=\"https:\/\/www.financialexpress.com\/market\/stock-market\/nse-top-gainers\/\" target=\"_blank\" rel=\"noopener noreferrer\">Top Gainers<\/a>, <a href=\"http:\/\/www.financialexpress.com\/market\/stock-market\/nse-top-losers\/\" target=\"_blank\" rel=\"noopener noreferrer\">Top Losers<\/a> &amp; <a href=\"https:\/\/www.financialexpress.com\/mutual-funds-india\/equity-funds\/\" target=\"_blank\" rel=\"noopener noreferrer\">Best Equity Funds<\/a>. Like us on <a href=\" https:\/\/www.facebook.com\/thefinancialexpress\" target=\"_blank\" rel=\"noopener noreferrer\">Facebook<\/a> and follow us on <a href=\" https:\/\/twitter.com\/FinancialXpress\" target=\"_blank\" rel=\"noopener noreferrer\">Twitter<\/a>.<\/p>\n<\/div>\n<\/div>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><br \/>\n<br \/>[ad_2]<br \/><\/p>\n<div class=\"jobbi-after-content-jh-placement jobbi-entity-placement\" id=\"jobbi-3206469641\"><div id=\"jobbi-3769520723\"><script async src=\"\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js?client=ca-pub-5862940809620110\" crossorigin=\"anonymous\"><\/script><ins class=\"adsbygoogle\" style=\"display:block;\" data-ad-client=\"ca-pub-5862940809620110\" \ndata-ad-slot=\"\" \ndata-ad-format=\"auto\"><\/ins>\n<script> \n(adsbygoogle = window.adsbygoogle || []).push({}); \n<\/script>\n<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>[ad_1] Flipkart is expecting that more consumers can make small-ticket purchases more easily and complete their purchase journey in a click. Walmart-owned Flipkart on Monday announced the launch of Visa Safe Click (VSC) \u2013 powered by Visa \u2013 that will eliminate the need for one time passwords (OTP) for transactions up to Rs 2,000. VSC [&hellip;]<\/p>\n","protected":false},"author":348,"featured_media":2939,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[17],"tags":[],"class_list":["post-2938","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry"],"_links":{"self":[{"href":"https:\/\/jobbinghood.com\/magazine\/wp-json\/wp\/v2\/posts\/2938","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/jobbinghood.com\/magazine\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/jobbinghood.com\/magazine\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/jobbinghood.com\/magazine\/wp-json\/wp\/v2\/users\/348"}],"replies":[{"embeddable":true,"href":"https:\/\/jobbinghood.com\/magazine\/wp-json\/wp\/v2\/comments?post=2938"}],"version-history":[{"count":0,"href":"https:\/\/jobbinghood.com\/magazine\/wp-json\/wp\/v2\/posts\/2938\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/jobbinghood.com\/magazine\/wp-json\/wp\/v2\/media\/2939"}],"wp:attachment":[{"href":"https:\/\/jobbinghood.com\/magazine\/wp-json\/wp\/v2\/media?parent=2938"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/jobbinghood.com\/magazine\/wp-json\/wp\/v2\/categories?post=2938"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/jobbinghood.com\/magazine\/wp-json\/wp\/v2\/tags?post=2938"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}